“Build An Online Business in 24 Hours” provides a uniquely powerful, yet simple approach in bringing your existing business online or creating one from scratch. The key audience of this book are Entrepreneurs like you who want to bring their businesses online or improve their already online businesses’ performance, or ‘To-Be Entrepreneurs’ who do want to establish their first business, online from the beginning, as well as Intrapreneurs who look for a simple but robust manner to start online journey of their organizations. I focus mostly on solutions and recommendations fit for smaller businesses and solo-entrepreneurs, although most of the recommendations in this book are also applicable to businesses with a larger size.
The world around us is going through one of the worst crisis of last century as I publish the first edition of this book. There are shops, restaurants, small companies, and other businesses that are suffering from this crisis. I dedicate this book mainly to them to give some motivation in bringing their businesses online in no-time. At the same time, the process and the recommendations of this book are not meant only for this period of time and can be applied by entrepreneurs and intrapreneurs at any point in time in the future as the trend started in 2020 will be there for a foreseeable future.
Building an online business is a journey. But it does not need to be long and painful. Building a robust and future proof IT infrastructure should be part of a wider business strategy. At the same time, building an Online Business or Transforming an existing one Digitally, should not become a sophisticated paper exercise. Creating value for the customers and other stakeholders should remain as the aim of any business process including the Digital Transformation. This is more so for smaller businesses. This book aims to inspire and show a roadmap to bring your existing or future business online in a short period of time. This process for very small businesses can be as short as few days. That is why the name of the book. Using the available technology and off- the-shelf solutions can enable you bring your business online literally in 24 hours. Larger companies may need time in achieving what they need. But the approach is the same. Study well what is available in the market, before digging a deep hole by never-ending studies, instead of taking real action.
I hope you find in this book inspirations in creating success in your organizations, businesses, and societies by employing what the affordable and reachable technologies of today have to offer.
The book comes also with a free companion course to further enrich your learning experience.